Reach YOUR Peak! Inside Scoop #5

RYP CoverOver the next couple of weeks I will be blogging about my new book “Reach YOUR Peak! Become CEO of Your Success!” and sharing excerpts of the 16 chapters with you. RYP is the culmination of four years of research and training that I have done and I’m very proud of the result!

The book can be read easily in a weekend but I encourage you to read each chapter and then reflect on the note section and “to do list” that you’ll find. Many of the suggested activities involve you talking with others who know you well and with peers in your workplace or industry. Treat each chapter like a mini-workshop and fully complete it before moving on to the next. RYP is built like a house – foundation, walls, roof, interior completion and finishing touches. Follow the plan, grow your knowledge and then move ahead to the next phase.

Today, we’ll take a look at Chapters 9 and 10:

Chapter 9 – “Uniqueness”

This chapter takes on my favorite of the VOWELS – Uniqueness. The definition of Uniqueness is “standing alone; radically distinctive and without equal.” Can you say that about yourself? Of course because you are the only one that has your own set of values, experiences, dreams, etc. The question is can you communicate your unique qualities to those around you – coworkers, teammates, clients?

Uniqueness is the key to creating an immediate visual image in your customer’s or colleague’s mind when they hear your name, see you pop up on caller ID, or when the get an email from you:

“This VOWEL is a critical element in truly reaching your peak because being unique is the one true advantage you have over your competition! They may have a similar product, better pricing, enhanced service or responsiveness – but they don’t have you! Your goal is to become not just a manager, sales person, or leader but a resource for those around you. The mindset that eventually develops into being thought of as a resource begins with standing out and leaving a lasting, positive, and distinct impression!

How do you display your uniqueness to those around you and your customers? Here are three ways you can begin to create a one-of-a-kind mental picture for these key members of your network: 1- Pull Back the Curtain; 2- Tell Them About Your Passions; 3- Describe Your Creative Problem Solving Skills.”

Chapter 10 – “Your Thri-vival Guide”

In chapter 10, the discussion turns to the next step of the process of climbing your mountain – the specific plan to conquer the climb. The Thri-vival Guide is built on recognizing that you indeed do have the requisite skills to become CEO of your success – how do I know that? Several reasons: you made it through the worst economy since the 1930s; during that tough year you were forced to learn new or very tough lessons in business; and by showing the ability to grow and change in a crisis, you have placed yourself in the top 1-2% of professionals who take control of their destiny by seeking mentors to help develop their skills to highest level possible!

There are two important questions that are posed in Chapter 10: 1- Can you visualize what your business should look like in a year from now? and 2- What is your plan to get from here to there?

“Okay, let’s take the first question. “Visualize what your business or work environment should look like” 12 months from now. Can you see clearly what you will be doing in a year? How does it make you feel? Whose lives are you impacting? What drives and stimulates you to get up every day and do it again?

For some folks, this question is easy because they have been dreaming about it for a long time. They can see themselves earning the income they want, sending their kids to college, saving for their own retirement, taking care of aging parents in a wonderful manner, and having time to play a little and enjoy their lives outside of the job.

Other people can’t see the forest for the trees, though, and this question stops the whole “plan to succeed” train right on its tracks. They are so caught up in their day-to-day survival that they have turned off the right side of their brain. The daily “work to survive” mode is in full flight, and their creative and “dreamer” brain functions have had their batteries removed. These are the folks that I have to work with the longest to get them to finally see the other side of the river. I have to help them understand that if they want to cross the raging rapids of fear and loss and change, they must build a strong enough boat for the trip and then set a direct course to the dock of their dreams and passions.”

In the next blog, we’ll take a look at Chapters 11 and 12. To order the book or the E-book now, go to my website at www.BradRaney.com and look for the link on the Homepage or go to the Products page. If you have any questions, don’t hesitate to reach out to me at Brad@BradRaney.com.

Thanks!

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